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The Facebook platform allows you to reach a plethora of users who have already expressed an interest in your business’s services or products. The only tricky part is knowing what to do once you’re there! Facebook advertising can be intimidating at first, but it’s not too difficult to learn if you have the right instructions. In this guide, we’ll take you through exactly how to set up your ads on Facebook with a facebook ads agency, from targeting to creating new campaigns and ad sets. Facebook ads are one of today’s most effective marketing strategies. Facebook is by far and away one of, if not THE largest social media platform in existence, with over 1.5 billion users around the world. If you think about it in terms of sheer numbers alone, it makes sense that Facebook ads can be incredibly effective when it comes to driving traffic to your website or landing page - all at a fairly inexpensive cost per click. As they say: if you build it, they will come.